The technological revolution has not only changed the way we do business around the world, it has also given way to entirely new sectors that are growing by the minute. GameDev is one such sector – what was once a fairly niche market has grown exponentially over the past few decades. In fact, there are now 2.5 billion gamers around the world who are expected to spend upwards of €131 billion on games before the end of 2019.
Needless to say, as the GameDev sector continues to grow, so to do the number of events related to gaming. These events range from conferences and expositions featuring the latest technological developments, to eSport tournaments, which are essentially organised multiplayer videogame competitions. The eSports market alone has grown to almost €1 billion in 2019, up over 26% from the previous year.
The countries of the Baltic Sea Region have been developing GameDev sectors for quite some time, and have positioned themselves as significant players within the European market. For instance, take games like Candy Crush and Angry Birds – two names everyone has heard and maybe even played. They were developed in Sweden and Finland respectively, the latter of which has experienced growth in gaming at a faster rate than the global gaming market.
Lithuania also boasts a strong GameDev community, which can draw on the expertise of the country’s 31,000+ IT specialists and the six universities and colleges offering GameDev study courses. Close-knit communities like these and others across the Baltic Sea Region make it easier to attract and host GameDev conferences and eSport events. And the proof is in the events one can already attend across the region.
Here are six GameDev and eSports events that are already putting the Baltic Sea region on the map.
- GameOn: Launched in 2015, this annual two-day event transforms Vilnius into a gaming hub that invites 16,000+ visitors to take part in a GameDev conference, an eSport tournament, and an expo with the latest and greatest in gaming tech. Plus, the cosplay contest is a must for all gaming aficionados.
- DreamHack: Born in Stockholm 20 years ago, DreamHack is now the world’s largest digital festival, hosting a series of events around the world and attracting over 300,000 gaming & eSports enthusiasts annually.
- HyperTown: Hosted in Tallinn, Estonia in 2019, the two-day HyperTown festival puts gaming culture at the forefront: from pure entertainment to science and technology, to eSports tournaments, cosplay shows and even soft sword fighting.
- IEM Katowice 2020: Intel Extreme Masters (IEM) is the longest-running global pro gaming tour in the world and is widely considered one of the most prestigious and traditional events of its kind. The event will be heading to Katowice, Poland from 28 February to 1 March 2020, where 16 teams will compete for $500,000 of prize money.
- Nordic Game: Held annually in Malmö, Sweden Nordic Game is one of the leading gaming conferences in Europe. It offers a programme filled with speakers from around the globe, international exhibitors and gaming industry professionals, and a host of networking events.
- GIC & PGA: The annual Game Industry Conference (GIC) takes place alongside the Poznan Game Arena (PGA), which together attract some 76,000 visitors annually, as well as most of the Polish gaming industry. The GIC features professional knowledge exchange opportunities, workshops, a Geek Career recruitment zone, and several networking parties.
As the GameDev sectors keep evolving across the Baltic Sea Region, now’s the time for international meeting planners serving clients within these sectors to start taking a closer look at the region as a whole. In fact, a perfect starting point would be CONVENE, the Baltic Sea Region’s leading trade show for the meetings and events industry.
The annual show – which is being held for the 8th consecutive year in Vilnius on 12-13 February 2020 – offers a full Hosted Buyer programme where meeting planners can meet face-to-face with service suppliers, venue representatives, convention bureaus, DMCs and PCOs.
Find out all about the trade show and the value it could bring both your business and customers by visiting the CONVENE website.