Tallinn is among the ten finalists of the European Capital of Smart Tourism competition. The aim of the competition is to recognise outstanding achievements in the development of European urban tourism. Cities are assessed in four categories: Accessibility, Sustainable Development, Digitalisation and the Inclusion of Cultural Heritage and Creativity in the tourism industry. The ten finalists have demonstrated success in all four categories.
A total of 38 cities from 19 European countries have participated in the competition. In addition to Tallinn, the finalists include Brussels, Helsinki, Ljubljana, Lyon, Malaga, Nantes, Palma, Poznan and Valencia.
The winners of the European Capital of Smart Tourism title will be announced in November. In addition to the two cities that qualify for the title, four cities will also be awarded for their achievements in the four aforementioned categories.
Tourism is a rapidly developing industry facing many challenges in service design and in the digital sector, but also in sustainable development and better integration of creative industries. This competition is a celebration of cities that are at the forefront of these efforts.