A Deep Dive into the Latest Meeting Industry Trends
The meetings industry is constantly evolving to respond to new developments in technology, education, economics and demographics. Rob Davidson’s presentation will explore the latest trends in meetings and venue design, and will demonstrate how innovative techniques can be used by meeting planners to make their events more successful in every way.
Dr Rob Davidson is the Managing Director of MICE Knowledge and a Senior Lecturer in Events Management at the University of Greenwich in London, where he works in the London Centre for Events Management within the Business School. His main areas of expertise are conferences and business events, and over the last ten years, he has written widely on these topics.
How to Embrace the Future of DMCs: The Clash of Technologies and Expertise
The same technology assisting DMCs today might cannibalise the industry by letting organisers, attendees and suppliers around the globe connect in different ways. How do we deal with the new generation of clients and shift the expertise of DMCs to another level to survive the coming decades?
Huw Tuckett is the Executive Director of Euromic – an association of DMC’s with members in 49 countries across Europe, Africa and Asia. Prior to Euromic, Huw spent 15 years as the COO of an Incentive House, planning and executing global incentive travel events for clients such as Nokia, BMW and Vodaphone. He is the recipient of a SITE Crystal Award for ‘Most Sustainable Event’ and has spent many years in the travel industry having worked for Abercrombie & Kent, British Airways and MSC cruises.
Hasan Dinç is the President of Euromic since 2016, Co-Founder and Managing Director of the world-class DMC company ODS Turkey. He joined the MPI Turkey Club as the vice president in charge of education in 2017 after he decided to devote himself to sharing his almost 30-year experience and knowledge in both national and international industries, with other tourism professionals and young leaders. Hasan also serves as the President of SITE Turkey, a Society for Incentive Excellence.
Vilija Malinauskaitė is a meeting and events business professional working in the Baltic area. She has extensive experience acting as a managing director of a Destination Management Company, in 2017 defended PhD thesis on Destination Brand Management.
Andrew Hulewicz is the Co-Founder and Vice-President of Poland’s leading Destination Management Company – Mazurkas Travel. Over the years, step by step the company expanded its operations from leisure to incentives, transportation, congresses and conferences and finally to hotel, conference center and catering service. Now, Mazurkas Travel is largest private own company in tourism sector in Poland and a “success story”.
Chris Farrugia is the Managing Director and owner of On Site Malta Ltd., one of Malta’s largest leading destination management companies specializing in meetings/ conferences, incentives and events. From 2011 to 2016, Mr. Farrugia was the CEO at Liberty International Malta, one of the world’s largest destination management companies.
Say Goodbye to Boring Meetings with Meeting Design
Anyone can suggest a handful of speakers, give them each 30 minutes and say, “there you go, now you have a conference programme.” But designing a conference programme rather than producing one requires a sharp understanding of how people learn. Discover the role of meeting design experts through practical case studies and learn how to deliver an effective learning environment. Our Meeting Design expert will help you deliver more creative and engaging events, with special emphasis on medical meetings.
Rosa Garriga Mora is the Meeting Architect at Kenes Group, where she advises clients and internal teams on how to design effective congresses and measure their results. Rosa is a certified Digital Event Strategist and has created award-winning events, such as new conferences for PANLAR, the Pan-American Society of Rheumatologists. Prior to joining Kenes Group, Rosa was a partner of the Event ROI Institute.
Seven Challenges Facing International Meeting Planner
Organising international meetings can complex with planners having to create compelling content, satisfy key internal and often external stake holders, manage budgets and cash flow and work with different destination supply chains each time a conference or convention rotates to the next chosen destination. This session will feature the experiences from international meeting, event, conference and convention planners who will share between them seven major challenges they face in delivery successful international meetings and the solutions they use to overcome them. The insights provided by panel members should enable the audience how to understand better how those working in a destination can help make international meetings successful. Meeting Planners and Suppliers in the audience will be able to benefit from proven solutions which can be transferable to other events.
Paul Kennedy MBE is a meetings industry leader and an expert with extensive experience on both the demand and supply sides of the sector. Paul’s experience includes running a multi award winning conference and events centre; a Group Exhibition Director for the world’s largest portfolio of global meetings industry events; a Chairman of a major event industry publishing organisation and now runs his own destination, event and strategic business consultancy.
Laura Kurtinaityte is a founder of PCO/DMC Savoir Meetings also a co-founder and board member of Lithuanian association for meetings and events. Laura is a dedicated meeting planner and association manager with 10+ years experience in events management and business administration. In her career, she and a team have planned and produced more than 100 international conferences in 6 European countries, from 20 to 2000 delegates.
Graeme King is Project Executive at Integrity International Events in Edinburgh, and has played a key role in taking over 10,000 delegates around Europe in recent years. Working with large medical associations and some of the biggest corporate companies in the world, he appreciates the diverse needs a client can have, and how to meet them in new destinations each year.
Emiliano Ramos is a partner at Emerging Europe and responsible for growth and partnerships. As part of his work, he helps develop strategies to help companies, locations and other stakeholders convey their messages to and connect with their audience and achieve measurable business goals. In his role, Emiliano also develops strategic partnerships all over the world, creates event concepts and supervises client management to ensure events deliver the expected value to sponsors and delegates.
Building Intercultural Awareness for Better Business
Why is cultural understanding so crucial for success? What are the key areas of your business it can impact? Marit Imeland Gjesme will provide you with a framework for high-level guidance and help you achieve culturally agile navigation, as moving from awareness to competence may be your strongest competitive advantage.
Marit Imeland Gjesme is an experienced Intercultural Business Trainer, Speaker and Coach who supports companies globally in succeeding with cross-cultural cooperation. She has trained and advised people from over 100 cultures and currently works extensively for companies around the Middle East and for the UN in Geneva. She is also the Owner of CultureCatch.
Engaging successfully in a V.U.C.A world
In an increasingly challenging world, engaging an over-stimulated and over-informed audience might prove a complicated task. But it can also be a chance if you can adapt your message to its needs and environment and use the right strategy to create a powerful experience. This is the key for a successful corporate communication.
Laurent Fuchs has 25 years-experience as a manager and CEO of different corporations in the tourism, sport & real estate sectors. He has also developed management, sales & marketing solutions for international corporations & associations. He now leads UNICEO, the association for senior corporate events organizers.
The Keys to Engagement, or How to Motivate Your Event Participants
Whatever your activity is, you must know about how to engage people. UNICEO® (United Networks of International Corporate Event Organizers) Members will give their keys to engagement fruit of their experience and enlightened by some stories of successful engaging events they have organized. The objective of this session will be to better understand participants behaviours and the conditions that you need to create to engage people around your message.
Debora Piovesan is the Head of Events of UNICEO, the main international association for senior corporate events organizers. She specializes for 20 years in the planning, development, management and production of large-scale events. Debora has worked with major global companies such as Daiichi Sankyo, Merck or Ericsson but also as Congress Director in ESOT (European Society for Organ Transplantation). She is now .
The Rise of Artificial Intelligence in Future Events
Artificial Intelligence (AI) can have a considerable impact on both event organisers and attendees by personalising experiences, making the event planning process more accurate, overcoming language barriers, and providing predicted sentiments as well as real-time data analysis. Smart technology is a much greener and sustainable future choice, too.
Ilona Beliatskaya is a Hospitality Professional and Researcher in travel technology. Her professional focus lies in the digital transformation of service industries, ranging from the use of interactive media in shaping delegate experiences, to the applications of automated technologies (artificial intelligence and robotics) in meetings and hospitality. Ilona has a proven track record in teaching experience in various universities in Europe and extensive industry experience in hospitality.
Where Hospitality Trends Lead Us
The hospitality industry has been undergoing tremendous changes and disruptions over the last decades. What key trends have been steadily reshaping the industry and where is hospitality heading in the near future? Who is the future hotel guest? What technologies will be used by hoteliers?
Gerhard Erasmus is the CEO of Apex Alliance Hotel Management. He is a Hospitality & Hotel Management professional with world-class experience at 4 and 5-star hotels. His competencies lie with heading operations, providing guests and ‘Super VIP’ services for global icons such as Bill Gates, Oprah Winfrey, Desmond Tutu and John Travolta, driving the achievement of the ultimate in guest experiences, and focusing keenly on revenue and profit.
A New Wave of B2B Influencers in the Meetings Industry
Would you like to know more about the trending topic of influencer marketing and how you can use it for your destination? This discussion is the perfect fit. Industry leader Vamir Zelenski and thought leader Mariska Kesteloo will talk about how to use B2B influencer marketing as an added value for your strategy and how it can contribute to your goals. Differentiation is a huge challenge for destinations and influencer marketing can play a huge role within this process.
Mariska Kesteloo is an Entrepreneur, Public Speaker and former President of Meetings Professional International in Belgium. Passionated about influencer marketing Mariska founded her company Word of MICE in 2017. She is convinced of the impact and potential of B2B influencer marketing and her mission is to create an active global community of influencers and ambassadors. She explains in 6 steps how to set up a successful campaign.
Vadim Zelenski is a Chairman of The Russian Association of Business Travel, a member of the Coordinating Council of Tourism of the Government of Moscow, a member of the Board of the Russian Union of Tourism Industry, CEO and founder of ZCTS-EGENCIA Russia & Zelenski Group of Companies, the owner of Witness Media publishing house, famous for BuyingBusinessTravel Russia & BusinessTraveller Russia magazines, top travel professionals publications in Russian language.
Keeping up with Gaming and esports Events
Gaming and eSport events are one of the fastest-growing sectors in the meeting industry and are changing the face of event entertainment. There is an opportunity here for meeting and event planners to take advantage of the gaming industry as a whole, which lends itself to events so easily. However, Gaming and eSport events are deeply bound with technologies and attendees of the new generation, which leads to unexpected challenges for event organisers and destinations.
Florian Masuth is the Head of GameOn – the Baltics’ prime gaming event for B2C and B2B. Originally from Germany, he has been working in the games industry for 6 years, starting out as PR manager for the independent game development studio Black Pants, moving to THREAKS where he worked in marketing and events. At GameOn, he focuses on growing the brand to a European scale, while curating the developers conference and B2B activities.